18+Verified business accounts only — the exchange hosts no consumer content
naughty.bid

The adult ad exchange.

Reach the whole adult category in one first-price auction — 74,000 verified publishers, zone-level targeting, and no rebrokered inventory in the path.

SettlementUSDTUSDCBTCPaxumWire
Demand sideLIVE
18.4%average win rate, pre-roll
Avg. cleared CPM, Tier 1$3.90
Avg. cleared CPM, Tier 3$0.31
Display viewability71%
Video completion68%
Invalid traffic, post-filter1.4%

Rolling 30-day platform averages. Indicative only.

62B
Bid requests / day
74,120
Verified publishers
240
Connected DSPs
78ms
P95 latency
$1.02B
Cleared 2025

How it works.

Four steps from application to cleared spend. Compliance review is the only gate, and it takes two business days.

01

Apply and get verified

One application for both sides of the market. Publishers evidence age assurance and record-keeping; advertisers submit sample creatives.

New account
AdvertiserPublisher
Example Media Ltd
ops@example.com
••••••••••
Submit application
KYC + AGE ASSURANCE2 DAYS
Balance
$24,500
NET-15
USDT · TRC-20+$15,000
Wire · EUR+$9,500
Publisher payout · Paxumnet-7
02

Fund, or connect payouts

Buyers prepay in crypto or wire, with net-15 credit after three settled months. Publishers pick a payout rail and get paid net-7 from $50.

03

Launch, or drop the tag

Bid through your own DSP over OpenRTB, or build campaigns in the self-serve UI. Publishers integrate with a Prebid adapter, an S2S endpoint or one tag.

1 BASICS2 TARGETING3 CREATIVE4 REVIEW
Pre-rollPopunderPushNative
Bid
CPM $2.40
Daily cap
$1,500
creative · 1920×1080 · ≤30sLaunch
TodayZone-level
41.2M
Impressions
18.4%
Win rate
1.4%
IVT filtered
z-88431 · tube EU$3.90
z-51002 · cam US$5.20
z-77390 · gallery INpaused
04

Optimise on zone data

Every impression is reported with its zone and category. Bid up winners, blacklist the rest, and get invalid traffic credited without opening a ticket.

Two days to a live seat.

Apply once — the same account buys and sells.

Why partners move over.

The category is served mostly by closed networks with blind bundles and slow payouts. This is what an exchange looks like instead.

Legacy adult networks
Naughty.bid
Zone-level reporting
Bundled
Every impression
Supply-path disclosure
Partial
schain on 100%
Rebrokered inventory
Common
None — direct only
Invalid-traffic credits
On dispute
Automatic, 48h
Publisher payouts
Net-30
Net-7, from $50
Crypto settlement
Rarely
USDT, USDC, BTC
Age-assurance audit of supply
Self-declared
Verified + annual re-audit
Bid-loss reason codes
Not returned
Every auction
Self-serve campaign launch
Sales call
Same day
Formats
Display, popunder
Six, incl. pre-roll
Comparison reflects typical closed adult ad networks. Individual platforms vary.

What partners say.

“We tested two weeks against our incumbent network. Same creatives, 22% more revenue per thousand, and the zone reporting finally matched our own logs.”

MK
M. Kessler
Monetisation lead, tube network

“Invalid traffic gets credited automatically. I used to spend a day a week arguing about it with account managers.”

RD
R. Duarte
Head of media buying, dating group

“The compliance file they asked for was the strictest we’ve had. That is exactly why our legal team approved the integration.”

AT
A. Tanaka
COO, cam platform

Frequently asked.

Legally constituted businesses only, represented by someone aged 18 or over. We onboard direct publishers and direct buyers — applications from resellers of other exchanges’ inventory are declined.